Nollie: Roxy Follow Your Heart search for a spokesmodel catch up

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June 24, 2008 2:11 PM

Roxy Follow Your Heart search for a spokesmodel catch up

Roxy_follow_your_heart_2

Roxy, in association with Teen Vogue magazine, have been travelling across the US searching for their very first Follow Your Heart spokesmodel - with $10 000 up for grabs for the winner to follow their dream;

This spring and summer we're celebrating talented and determined ROXY girls who had the courage to pursure their passions. From surfers to executives, to enviornmental activists, they're looking for women who 'use their heads, folllow their hearts and love every minute of life' to represent the brand.

So far, finalists have been chosen from California, Oregon and Minnesota, but Roxy will continue to search out for their new spokesmodel at the following dates:

Saturday, June 28, 10 am, Somerset Collection Mall, Troy, MI
Saturday, July 12, 10 am, Ron Jon Surf Shop, Cocoa Beach, FL
Saturday, July 19, 10 am, Roosevelt Field Mall, Garden City, NY

Potential spokesmodels should make sure they arrive at their venue from 10am for casting, and then be prepared to return at 3pm to find out if they are in the top three nominees. The top three will then have their hair and make up done, to take part in a catwalk show, with the top prize winner from each event then selected to go forward to the finals for the grand prize of being the national ROXY spokesmodel.

There is also a call for video entries to be uploaded to the Roxy YouTube page, in addition to the national tour, with entrants aked to 'express your passion in more than just words. We Want to see it, hear it, experience it.' Videos will then be entered into the £10 000 grand prize run, with a deadline of August 1 2008, and each week the best will be showcased online.
Here are a couple of this week's favourites:

Keep up to date with the progress of the tour on the Roxy blog at
toroxy.com/roxy/follow_your_heart and for more details check out the official site at followyourheart.roxy.com

[Images: Roxy Flickr]

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