Raen Optics is not just another new eyewear brand: proved by their March 2010 collection already selling out of Alex Knost's vintage-styled Flowers signature shades.
Launched in the summer of 2009, they've already compiled an impressive team of 'friends,' including surfer Kassia Meador, photographer Jon Jonsson, fixed rider Mitch Abshire, Modest Mouse, Knost and multi talented legend Thomas Campbell - with an equally credible debut collection. And with their first trio of 2010 shades already a success, be prepared for more progressive style from this indie upstart very soon...
Focused on timeless but progressive pieces with impeccable quality - in both sunnies and glasses - Raen Optics are miles higher in the style stratosphere than their peers. Driven by the classic lines of surf-inspired culture, the independent brand is based in Encinitas, California and comes from the perma-stylish creative farm of Libre Design.
Check out Raen Optics' latest below, and start coveting their West Coast, understated simplicity.
Above: Flowers by Alex Knost, $105 - sold out
Above from top:
Flowers by Alex Knost, $105, (Matt Black and Brindle Tortoise still available),
The Lennox in Captain Fin, $95, in Black & Green (colourway sold out) - Black & White, and Cider Tortoise still available;
The Deakin in Brown Whitewash, $120 - still available
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