Last winter
Roxy sent acclaimed photographer
Matt Georges on the road with their snowboard team: an Argentina adventure with
Torah Bright; backcountry kickers in British Columbia with
Kjersti Buass; and carving Chamonix with Freeride champion
Aline Block.
The result was a series of beautiful images that you'll spot in their
winter 2011/2012 marketing - and which are giving us goosebumps about riding powder soon.
Fall for Georges' gorgeous shots in our gallery, and start praying to those snow gods.