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April 16, 2010 10:35 PM

Volcom SEED x London College Of Fashion: behind the scenes video at Vinyl Factory

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Volcom Denim for Women launched their landmark SEED (Sewing Elements of Exploratory Design) collection - their debut collaboration with London College Of Fashion students - at the Vinyl Factory in London's Soho last month to much acclaim from the fash mags and style blogs. 

After putting on a live photography shoot / art installation / party the winners of the project were announced, to a crowd of 250 strong media, industry insiders and college compadres. 

You can read a full report on the Volcom SEED x LCF event on nollie here, plus check out the image gallery, to see the collection in detail. But to get a real feel of the excitement of the evening, watch Volcom's video after the jump...

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      Posted by Gemma Freeman in Art, Events, Industry, Style, Videos
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      April 5, 2010 9:00 AM

      Girls Heart Eastpak live in London

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      Clear out your diary for Saturday afternoon if you're in or near London! After the epic B-Supreme Festival last weekend - the only UK festival dedicated to women in hip hop - Eastpak have gathered the cream of the event's B-Girl crews to perform at their London flagship store on Carnaby Street - including Retaliation Girls, Essence and B-Supreme Crew.

      There's also live art demos from the all-female Eastpak 'Tag My Pak' graffiti artists all day, who'll be customising any bag purchased on the day - with anything you can think of - for free!

      Find out more after the jump...

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      Posted by Gemma Freeman in Art, Events, News, Style
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      March 22, 2010 9:00 AM

      video: Kassia Meador surfs Noosa, Australia

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      Post the Roxy Pro Gold Coast, Kassia Meador has been surfing Noosa, Australia as part of the annual Roxy Roadtrip - then shooting photos with Dane Peterson, plus fellow Raen team rider Alex Knost and his crew for his new longboarding film. 

      Sweet waves, plenty of sun, parties a plenty and BBQs sounds like Oz was all good times for Roxy's longboard queen.

      Check out her photos, plus a stunning video filmed and edited by Gabe Roxburgh after the jump...

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      Posted by Gemma Freeman in Art, Photography, Pros, Surfing, Travel
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      March 19, 2010 9:00 AM

      Howies x illustrator Jessie Ford show & tees

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      You may have missed illustrator Jessie Ford's art show at the Howies Staircase Gallery, in their flagship store Carnaby Street, London. But the eco-conscious, Cardigan, Wales-based clothing brand are selling some limited edition collaboration tees to celebrate the show. 

      Check out pics of Jessie's work from her Howies Staircase Gallery show after the jump...

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      Posted by Gemma Freeman in Art, Environment, Style
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      March 17, 2010 9:00 AM

      Roxy Heart x Bambi by Laura - Summer 2010

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      The latest luxe, limited collection from Roxy Heart is in selected boutiques now - this season collaborating with the beautiful London label Bambi by Laura, by Barcelona-born designer Laura Figueras.

      Super feminine and fresh, but super wearable, check out Roxy Heart's latest grown-up gorgeousness after the jump...

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      Posted by Gemma Freeman in Art, Snowboarding, Style, Surfing
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      March 11, 2010 2:20 PM

      Superpost: Insight Spring 2010 collection

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      The clocks go forward in a week: hell yeah spring! Longer days and warmer temperatures mean an excuse to splurge on new season threads - especially if they're by Australian surf-inspired street label Insight

      Their latest collection has dropped in stores across the world and web, featuring american indian style prints and images, cowgirl style dresses and 80s distressed denim. Take a look at Insight's spring 2010 pieces after the jump and start limbering up that credit card...


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      Posted by Gemma Freeman in Accessories, Art, Links, Style, Surfing
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